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Back-to-School 2010 

Texas Instruments started together with the retailer Target for the Back-to-School 2001 campaign the introduction of the TI-83 Plus in a translucent, blue design. This approach was very successful and retailer Walmart followed in 2003 with the TI-30X IIB, TI-30X IIS and TI-503SV in limited edition retail colors while Staples, the world's leading supplier of office products for small to large businesses joined the group in 2004 with a Lime Green TI-83 Plus. In Summer 2010 we located a total of 20 limited edition calculators from eight different retailers.

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Model TI-84 Plus S.E.
Pink
TI-84 Plus S.E.
Blue
TI-84 Plus S.E.
Green
TI-30X IIS
Pink
TI-30X IIS
Blue
TI-30X IIS
Green
SKU 0 33317 20263 8  0 33317 20266 9  0 33317 2026X X   0 33317 20268 3 0 33317 20267 6 0 33317 20271 3
Sales price (*)  $90.00 $90.00 $90.00 $12.00 $12.00 $10.00

 

     
Model TI-84 Plus S.E.
Silver + Black
TI-84 Plus S.E.
Pink + Red
TI-84 Plus S.E.
Silver + Blue
TI-84 Plus
+ Book 
TI-30X IIS
Maroon
TI-30X IIS
Lime-green
SKU 0 33317 20276 8 0 33317 20275 1  0 33317 20277 5  0 33317  0 33317 20091 7 0 33317 19088 1
Sales price (*) $99.99 $99.99 $99.99 $88.99  $9.00 $9.00

 

Model TI-84 Plus S.E.
Pink
TI-84 Plus S.E.
Black
TI-30X IIS
Pink
TI-30X IIS
Blue
SKU 0 33317 20164 8 0 33317 20282 9 0 33317 20084 9 0 33317 20281 2
Sales price (*) $109.99 $109.99 $14.99 $14.99

 

TI-30XIIS_SOR2009.jpg (93919 Byte)
Model TI-84 Plus S.E.
Pink
TI-84 Plus S.E.
Blue
TI-84 Plus S.E.
Black
TI-30X IIS
Pink
TI-30X IIS
Orange
SKU 0 33317 20164 8 0 33317 20165 3 0 33317 20282 9 0 33317 20084 9 0 33317 20161 7 
Sales price (*) $99.99 $99.99 $99.99 $12.00 $12.00

 

Model TI-84 Plus S.E.
Pink
TI-30X IIS
Pink
SKU 0 33317 20083 2 0 33317 20084 9
Sales price (*) $119.99 $12.99

 

Model TI-30X IIS
Pink
TI-30X IIS
Blue
SKU 0 33317 20084 9 0 33317 20281 2
Sales price (*)    

 

Model TI-84 Plus S.E.
Pink
TI-84 Plus S.E.
Blue
TI-30X IIS
Pink
TI-30X IIS
Blue
SKU 0 33317 20164 8 0 33317 20165 5 0 33317 20084 9 0 33317 20281 2
Sales price (*) $159.99 $159.99 $15.99 $15.99

 

Model TI-30X IIS
Pink
TI-30X IIS
Blue
TI-30X IIS
Lime-green
SKU 0 33317 20084 9 0 33317 20281 2 0 33317 19088 1
Sales price (*)        

 

 

(*) Price survey as of July 25, 2010:

The indicated prices are the results of a small "Back-to-School 2010" survey conducted in Rochester, NY and don't include sales taxes.

Side note: The local Target stores in Rochester, NY sold early in August 2010 the TI-84 Plus S.E. in standard color without Cliffs Notes for $86.44 while Wal-Mart sold the pink TI-84 Plus S.E. introduced already for BTS 2008. None of the five stores featured the new 2010 designs!

 

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If you have additions to the above article please email: joerg@datamath.org.

Joerg Woerner, July 25, 2010. No reprints without written permission.